We’re back again with yet another roundup for December Week 04, 2017 Nike Edition that consists of a mix of awesome motion graphics advertisement pieces. We would recommend checking out our boards collected on Pinterest where you can find some more amazing work.
Deceptive by nature.
Full project available here: mvsm.com/project/hypervenom-2 CREDITS — Concept, Design & Direction: ManvsMachine Audio: EcholabNike Air Foamposite One “Tianjin”
Client : Nike (China) Agency : 不來梅網路 (Shanghai)
C R E D I T S
Director : Gavin Yin, Hi-Organic Production : Hi-Organic (http://www.hiorganic.tv/) Art Setting : Chili Chang, Kamzo Liu Modeling : Matt Liao, James Chen VFX : Kai-Zhen Lee Compositing : Jiabay Heh Music & Sound Design : Andrea Damiano (http://www.andreadamiano.tv/)
Nike LunarEpic Flyknit Summer
In this second phase of Nike’s LunarEpic launch campaign, the shoe has arrived on Earth bringing with it otherworldly powers. Roads curve and stretch seemingly into infinity. Impossible runs suddenly feel effortless. Gravity is nonexistent. This was our sixth project with the amazing team at Nike. Working with them and Blacklist, it was our task to take Nike’s creative strategy, and then conceive and develop a narrative and visual structure for the brand film around the tagline ‘run forever’. The manifestation was a 45s film and sound design (created by CypherAudio), key print and digital ‘hero’ visuals, social media clips and a large-scale track and field dome installation. The process with Nike is always incredibly collaborative and exciting. For more, check out the process video here: vimeo.com/178641278 CREDITS: Client: Nike Global Brand Communication Studio EP: Noah Stanik Global Brand Communication Studio Producer: Meagen Moore Global Brand Design, Running Art Director: David Brady Global Brand Design, Running Studio Manager: Denise Wild Production Company: Blacklist EP: Andrew Linsk Producer: Karen Lawler Production Studio: Tendril Co-Directors: Chris Bahry of Tendril & Tom Crate of Frame Executive Producer: Kate Bate Producer: John Szebegyinszki Storyboards: Greg Boychuk Editor: Tom Crate Pitch Concepts: Chris Bahry, Evaldas Cesnavicius, Wojtek Szklarski 3D Artists: Alasgar Hasanov, Alexandre Veaux, Florent Arnould, Christoffer Bjerre, Marcelo Souza, Will Sharkey FX: Alasgar Hasanov, Marcin Porebski Lighting and Render: Alexandre Veaux, Marcelo Souza, Christoffer Bjerre, Lorne Kwechansky Additional 3D Artists: Christian Hecht, Ben Pilgrim Compositing: Chris Bahry, Alexandre Veaux, Lorne Kwechansky 2D Animation: Leo Mateus, Marissa Godwin Music and Sound Design: John Black of CypherAudioThe new Nike Magista 2. Instant connection from Brain to Boot. Featuring Mario Gotze.
Designed, directed & produced by FutureDeluxe. Client – Nike Global Football Audio Design – EchoicNike Mercurial Superfly V
A super-powered metaphor aligning the acceleration of Ronaldo & Formula 1. The flat-out screaming Formula 1 engine blows the car apart in a moment of axonometric beauty, reconstructing elegantly as the innovative Mercurial speed system boot components. Released across digital and retail. 6m hits on YouTube in the first week. C R E D I T S Nike Art Director: David Chen Director: Julian Gibbs Post-production: Intro Lead 3D Animator: Alex PastorSpread the love